Germany E commerce

Top 10 online marketplaces and brands in Germany E-commerce market

The e-commerce market is getting bigger and bigger. During the last years, more and more stationary have decided to go online. The key to gaining customer interest is the presence in several online markets. Do you sell clothes in your online store? Great! But who said you couldn’t put them on Zalando either?

Why do retailers implement online marketplaces?

Online channels allow reaching a large number of customers in a short time. They offer ready to use base on customers who are looking for specific products.

By entering online marketplaces, a company can release more than one product at a time. This will give more choice to customers, which will bring more interest to the company and a bigger income.

Many marketplaces offer the option of notifying when the product is available again. It is much more convenient for the customer than visiting the local store from time to time. Thanks to newsletters, in which the company’s products may appear, the company will receive an additional promotion.

Real.de

You will find here a wide range of products from dresses to microwaves.

Real.de is one of the best-known sales platforms in Germany. At Real.de you can offer your products with various payment options. Depending on the product, the platform charges a commission of 5.9-12.5% ​​and a monthly fee of €19.95. What is important to say, Real.de offers legal protection to sellers.

Amazon Germany

The well-known sales platform is also available in Germany.

We do not need to introduce Amazon. With one account on Amazon.de, you can sell your products abroad, but you will receive payment in your currency. Amazon also offers its warehouses if you don’t care about total shipping control. If you prefer to keep your finger on the pulse, you can easily send packages yourself. To start selling on Amazon, you must first create an account as a seller and choose a plan – Basic or Pro. Upload your products’ catalog and create a list from it. Finally, you need to encourage the customer – create creative descriptions of your products and enjoy the possibilities offered by Amazon.de.

OTTO

OTTO is the second-largest e-commerce in Germany, after Amazon.

OTTO is a giant in the fashion and lifestyle industry – it is visited by thousands of users every day. If you are looking for a large audience and marketplace that cares for the environment – OTTO is a place for you. It has a strong sustainability policy and requires the same from its partners. Thanks to this, the customer can have a sense of ethical shopping. The factories in which OTTO manufactures work in full respect for both employees and the environment. Unfortunately, it is still rare to see such large enterprises care for sustainable development. OTTO should be an example to other businesses on how to run it ethically.

Yatego

Yatego is often called an online shopping mall.

Yatego offers over 10,000 online stores. You will find here retailers from many industries: from children’s accessories to furniture and car accessories. By creating an account on Yatego you will not only get access to a huge customer base but also the support of a personal adviser for the first 4 weeks. You can also link your Yatego account directly to your own online store.

Etsy Germany

Heaven for manufacturers.

Etsy is a place for handicraft manufacturers or sellers from all around the world. If you create jewelry, paint, or make furniture, you’ll find your customers here. Etsy charges a commission of 20 cents for each item and 3.5% for each transaction.

Booking.com Germany

One of the well-known tourism platform.

Booking.com is an online marketplace of the tourism industry. The world-famous travel platform connects travel lovers to hotels and hosts from all around the world. If you are the owner of a hotel or you offer apartments for rent you should set up an account. Thanks to this platform, your offer will have a chance to reach more tourists visiting your region. Booking charges a commission on completed stays and non-returnable ones.

Zalando

World-famous fashion online marketplace.

With Zalando, you can access clients from 15 countries. You will find over 2,000 brands there and you can become one of them provided you offer clothing, footwear, products falling into the category of sport or accessories. Regardless of whether you own a business or sell individually, Zalando is open to cooperation. Remember, however, that the platform does not cooperate with sellers who do not offer free shipping and returns.

eBay

eBay is a pioneer in e-commerce.

eBay is also a well-known marketplace for all who buy online. Currently, it operates in over 20 countries, thus enabling sales transactions around the world. On eBay, you can find a variety of products – from cosmetics to washing machines. No matter what industry you work in, you’ll fit on eBay.

eBay Kleinzeigen

eBay for both new and used items.

On eBay Kleinanzeigen you can find many things both new and used. It is the eighth largest site in Germany. Everyone who is interested in buying or selling should look at eBay Kleinanzeigen. Many product categories offer a lot of possibilities. You will find here, for example, laptops, clothes, garden items, and even cars or houses.

ASOS

ASOS is one of the e-commerce giants in the fashion industry.

It supplies products to over 140 countries around the world. Every week there are added up to 7000 new items. Who can sell products on ASOS? Young designers or salespeople who are familiar with trends. ASOS also has a mobile application. This app, based on a photo sent by the user matches the products available on ASOS. Sometimes technology may astonish, huh? The fact is – it is definitely worth selling on ASOS.

About the Author

Karren Brandenburg

Karren Brandenburg is a travel and shopping expert. She has been quoted in Street Insider, Yahoo Finance, Reuters, ABC News, and MarketWatch. Karren has a total of 18 credit cards, using reward points to see the world on a budget.